Search Engine Optimization
SEO or Search Engine Optimization is one of the most important processes in website marketing. You may have the most beautiful website in the world, but it doesn't guarantee you that you will have visitors on it. SEO brings you the placement and the visitors you want from your website.
SEO is very long process and it means site optimization for search engines, thus meaning for the search criteria the site will be on the first page of the most popular search engines Google, Yahoo and MSN. Only the first page on this SE brings many new visitors on your site.
SEO package includes:
- Choosing the right target keywords that visitors might use when they search for your site.
- Putting those keywords in your site's text, images, links, heading, meta tags etc.
- Submitting your site to the top search engines and directories.
- Link exchange with other similar websites. Link exchange will increase your website's PR, from which depends position of your site on Google.
All parts of SEO process are not automotive. It means that submitting to Search Engines and Link exchange is not performed by a program, but it is done manually by SEO Experts.